As one of the largest insurance companies in the US, they have have unparalleled expertise in their field. To maintain their edge in the face of rapid technological innovation, they knew that they couldn’t rely on the same tools that had worked in the past. With technology disrupting every area of their business, from finding an optometrist, to buying glasses, and even diagnosing neurological conditions through the eye, it was time to invest heavily in building their innovation capabilities.

The solution was a series of executive leadership workshops, training, demo days, storytelling, and more – taking a bespoke multi-pronged approach that tackled multiple areas where the business was struggling. Our team did deep dives across the client’s business to understand the company’s major strategic initiatives, and understand the roles of each executive in the program. Once we had this context, we were able to strategically select the most relevant startups, and present them in a way that was more valuable for our audience of busy executives. From pre-showcase content, to storytelling and contextualization during the presentation, and ongoing workshop facilitation, we made sure that the stakeholders were equipped with the tools they needed to productively engage with the innovation ecosystem.

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