You don’t become a household name in retail without a commitment to innovation and improving your customer experience.  Our partners saw the explosive growth of innovative direct-to-consumer brands, and frictionless e-commerce solutions, and reached out to coLab. They knew that they had to compete, and they knew that they had the scale, resources, and expertise to hit a home run in several critical D2C categories where they were losing scale.

To correctly address the issue, we had to tackle this challenge from multiple angles. The full solution required elements to address change management and executive buy-in, strategic alignment with the organization, while providing entrepreneurial and innovation toolkits and trainings, plus concepting, executing, and managing new venture incubation and acceleration. We trained employees to be intrapreneurs, while also helping them launch new, investable commercial ventures. We built a workshop and mentorship driven program that provided intensive, hands-on exploration of business innovation strategy. Participants worked together to rapidly advance new and innovative business ideas. The full solution included a custom curriculum, bespoke e-learning platform, diligence and screening, prototyping workshop, venture sprints, and more. At the same time, we worked with leadership and middle-management roles across different business functions to ensure that they saw the benefit to their roles, and their teams, that came from participating in the program. This cross-functional buy-in was essential to the initiative’s success.